As you may or may not know, BRK was the first “class specific” column on WoW Insider. When we began our career there, a large number of the comments directed at our column were written in this manner:

“OMG this truly is the worst writing I’ve ever seen. It’s trash. It’s filth. I print the pages out and let my bird use them as a toilet. I feel violently ill after reading BRK. Gross, stupid, ignorant and so are the editors who allow this filth to be published.

“And just when is the mage/paladin/warrior column coming out?”

Good times for all.

Now as BRK’s popularity spiked their traffic to heights never seen for several weeks running, the WI bean-counters thought it would be a fine idea to have all classes have a weekly column they could publish. Everything was gravy until the Warlock Column commenced.

The person writing this column was not a Professional Warlock exactly but, we think, merely a casual ‘lock who had a lot of experience writing for WoW Insider and wanted to complete the ranks of the class-bloggers.

She was utterly destroyed in the comments. The abuse this person suffered was beyond inappropriate. The foul language and cruelty written by the arrogant and uncaring readers was beyond the pale. We were embarrassed and ashamed to be affiliated with the situation at all.

In a move we anticipated and highly encouraged, the nice author gave the virtual middle-finger to the whole concept of the warlock column and went back to writing about the stuff she liked. But today someone decided to write to WoW Insider and ask, and we paraphrase, “Hey! You haven’t written anything about warlocks for a month! What gives?”

To which we at BRK Worldwide Amalgamated say, “What gives is that you’re getting exactly what you deserve: Squat.”

Paid or not, blogging isn’t easy. Blogging on a schedule is harder. Blogging to the mindless rabble that spew hate and vileness, to unappreciative, degenerate and spoiled children, to people with an intellect so keen the can’t spell “rogue” properly most of the time yet demand seven-decimal place precision when discussing the damage potential of a warlock’s spell against a specific mob in a specific instance during a specific period of the day when a buff is available because of a PvP objective being taken but then lost before your Darkmoon Fair trinket procs but you don’t notice but WoW Stats does and how that all relates to the gibbous moon over Tanaris… it’s a punishment Michael Vick should be required to endure.

What’s our point? Let us re-read this and see if we can remember…

Oh yeah. We had no point. But we can make one.

Our Point: When you beat the messenger often enough, she may just pick up her message and go home. Warlocks, we think you’re outta luck for a while.